Benefits of Having a Written Business Plan

by Larry

written business plan graphicEvery­one who opens a new busi­ness has a plan, how­ever infor­mal. If you’re just start­ing out in busi­ness, a writ­ten busi­ness plan can help you orga­nize all the pieces that will have to come together to make your busi­ness a suc­cess. A busi­ness hop­ing to expand its oper­a­tions in some way can achieve the same ben­e­fits. A well-​established busi­ness try­ing to grow out of a business-​as-​usual rut can use a plan as a mod­el­ing tool to exam­ine var­i­ous options before com­mit­ting to one.

Many small busi­ness own­ers feel that they can keep track of every­thing with­out the need to write it down. A writ­ten plan, after all, is really just the embod­i­ment of the inter­nal plan­ning that every busi­ness owner does any­way. How­ever, the struc­ture a writ­ten plan pro­vides makes it more likely that you will con­sider all rel­e­vant fac­tors and that noth­ing impor­tant slips through the cracks.

What jus­ti­fies the addi­tional time and energy you’ll spend cre­at­ing a writ­ten plan that presents a blue­print of your busi­ness idea? An increased chance for suc­cess. More specif­i­cally, a plan can be:

  • a real­ity check when you first exam­ine the fea­si­bil­ity of your busi­ness idea, which forces you to con­sider all rel­e­vant factors
  • your business’s resume, which will be vital in deal­ing with lenders and out­side investors, and an impor­tant tool in nego­ti­at­ing with ven­dors and attract­ing employees
  • a timetable for oper­a­tions help­ing you to coör­di­nate all the diverse activ­i­ties that go into run­ning your own business
  • a mod­el­ing tool that helps you eval­u­ate the vari­able fac­tors that affect your busi­ness, so you can bet­ter pre­pare to deal with sit­u­a­tions that may arise as con­di­tions change
  • a vehi­cle for track­ing the progress of your business
  • a blue­print against which you can adjust oper­a­tions in order to achieve your goals
  • a start­ing point for future planning

Do you have a busi­ness plan? How has it ben­e­fited your busi­ness? Start­ing over, what might you do dif­fer­ently? Please tell us about it with a com­ment or email

Infor­ma­tion com­piled from U. S. Cham­ber of Commerce

{ 3 comments… read them below or add one }

Michiel Jonker November 16, 2009 at 12:34 pm

Larry,
I do agree with you that writ­ing a busi­ness plan is a real­ity check. It allows you to see things on paper rather than it being a jum­bled mess in your head. But what we have done since we wrote our orig­i­nal busi­ness plan is alter it accord­ing to today’s harsh economy.

My wife and I have our own busi­ness. And for the last year it has been strug­gling to make money. But when we went back to use our plan as ref­er­ence to fig­ure out why we real­ized we never made any addi­tions to it. We didn’t add how to earn prof­its dur­ing the “down” time and not just dur­ing high successes.

When we finally made these changes, the money started rolling in again.

So I sug­gest every­one should re-​address their orig­i­nal strat­egy for it is not always going to work in today’s age. It must be rel­e­vant to what is occur­ring in the world today.

Hope this advice helps oth­ers before its too late.

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forex robot December 8, 2009 at 11:55 pm

Great post this will really help me.

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CLD March 29, 2010 at 2:22 pm

Hav­ing a busi­ness plan is not only ben­e­fi­cial, but nec­es­sary to any small busi­ness just start­ing out. Your post con­tains great advice for any­one look­ing to write a Small Busi­ness Plan . Hav­ing a busi­ness plan writ­ten down will really help guide your busi­ness in the right direc­tion and help to ensure its suc­cess in the long run.

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